NCPDP 2025: Empowering pharmacies through digital prescriptions

In a recent Drug Topics live interview at NCPDP 2025, Prescryptive’s SVP of Provider Solutions, Miranda Rochol, shares how digital prescription technology is helping pharmacies overcome some of their biggest challenges. From administrative burdens to patient access and pricing transparency, traditional prescription models fall short. That’s where digital innovation comes in.

“There are so many different pharmacy management systems and so many different ways that each one does it differently,” Rochol told Drug Topics. “There’s also historically only been one dominant e-prescribing intermediary or network in the industry. A lot of those systems were built to only support one. It’s not that they weren’t agreeable to more, there just weren’t any. So, they only coded their systems to support one connection.”

At Prescryptive, we’re transforming the prescription experience—because pharmacists deserve better, and so do their patients. Our digital prescription solutions save pharmacists time and provide healthcare consumers with transparency, to help support a more integrated pharmacy experience.

See the full video on Drug Topics. Ready to see how digital prescription technology can support your business goals? Reach out!