How to launch a PBM, Mark Cuban style

“With his name, brand and reputation, it has created a lot of interest and appropriately put a brighter light on the challenges and the issues with this marketplace,” Chris Blackley, CEO of Prescryptive Health, told Becker’s. “The market is very dysfunctional and it needs the scrutiny.”

Continue reading in Becker’s Payer Issues: How to launch a PBM, Mark Cuban style (beckerspayer.com)