Direct is the new standard in healthcare

Affordability and innovation are no longer tradeoffs.

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Direct is the new standard in healthcare

A direct-to-market ecosystem, Prescryptive Powered

Legacy channels monetize access and obscure value. Prescryptive powers the infrastructure connecting manufacturers, patients and plan sponsors — restoring control over pricing, access, and experience. This is the foundation of a transparent, sustainable marketplace.

The Direct Pharma Marketplace:

Transparent pricing without structural interference

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The Direct Pharma Marketplace is the ecosystem that connects manufacturers directly to the market. Direct-to-Business and Direct-to-Patient channels deliver streamlined contracting, price configuration, pharmacy network management, payment flow, compliance, and more. Through the marketplace, manufacturers can:

  • Control pricing and improve patient affordability.
  • Ensure compliance through real-time patient authorization and verification.
  • Mitigate duplicate discount risk with claim-level data.
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Enhance your reach and optimize the patient journey

Prescryptive’s platform powers a digital front door with an integrated direct-to-patient experience:

  • Maintain brand presence from script to therapy.
  • Route prescriptions through a secure, manufacturer-directed channel.
  • Deliver financial support at the point of prescribing.
  • Gain real-time consent and journey-wide insights.
  • Launch in 90 days at a fraction of the cost of legacy hubs.

Control your brand

Put a direct price in market

Get real-time data

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